Since the launch of 437 Offline, our co-founders Hyla and Adrien have shared everything from how they first launched 437 to finding a manufacturer and social media marketing. Not only do they have such great advice to share for future business owners, but so much of what they discuss on the podcast can be used for so many different aspects of our lives, from personal to professional.
So, we chose to compile some of our favourite quotes from the past few episodes that we believe will help inspire and motivate you to go after your goals!
1. "Establish frameworks for accountability”
Episode 2: 10 Steps to Starting Your Own Business
This quote is super important to consider if you are in the process of achieving your goals. Whether your goals are about your fitness, personal, or professional life, celebrating the milestones you achieve and making smaller goals in between to stay motivated is a helpful way to hold yourself accountable in any context.
2. “Fake it until you make it”
Episode 2: 10 Steps to Starting Your Own Business
In the early days of 437, Hyla explains how important the idea of “fake it until you make it” was when she and Adrien first launched the brand. Instead of being discouraged by their lack of visibility at the time, Hyla discusses how ensuring that their social media presence and professionalism in real life always reflected the values and quality of 437.
3. "Figure out exactly what you are trying to communicate”
Episode 3: Social Media + Influencer Marketing
This quote is applicable to both the branding of a company as well as your own personal brand. Making sure you know exactly how you want to present your product or yourself in a professional setting will always ensure that the people you meet or your customers online have a great sense of your brand values which they can easily identify with.
4. "Keep going because that is when you will see success”
Episode 2: 10 Steps to Starting Your Own Business
Perseverance is everything when it comes to reaching a goal, and that is exactly what helped 437 achieve its success. Being able to keep going despite potential roadblocks will help you to learn from the experience as well as show your faith and dedication to your goal or business.
5. "We always make sure our Instagram communicates the values of the brand”
Episode 3: Social Media + Influencer Marketing
In a world where social media is the go-to way to learn about a brand, being able to make sure that your social media presence directly communicates the values of your brand, or even yourself, is crucial. For 437, this means showcasing our diverse, body positive, and female-driven community!
We hope you enjoyed reading some of our favourite pieces of advice from 437 Offline! To hear more and stay up to date on the latest new episodes, check out the podcast on iTunes, Spotify, and YouTube. As always, be sure to let us know what you think and what quotes resonate the most with you by tagging or commenting on our instagram @437. Until next time, babes! xx