Introducing: The Pink Label x Black Women in Motion

Introducing: The Pink Label x Black Women in Motion

After spending months looking for the perfect sweatsuit to spend our days lounging in, we are so excited to announce that we have decided to drop our very own: The Pink Label! We are thrilled to announce that we have partnered with Black Women in Motion to not only bring you the dreamiest sweatsuit ever, but to help support an incredibly important cause. 

Since there are so many reasons to love this set, we wanted to give you all the details about our partnership with Black Women in Motion, and why this sweatsuit is one of our favourite drops yet.

The Pink Label x Black Women in Motion 

Pictured: @danielle.brown wearing The Pink Label - Sweatsuit in Candy 

What makes The Pink Label sweatsuit extra close to our hearts is our partnership with Black Women in Motion. Black Women in Motion (@blackwomeninmotion) is a Toronto-based, grass roots organization that empowers and supports the advancement of black women and survivors of sexual violence. They work specifically with Black women between the ages of 16-29 to provide mental health resources, employment-focused training opportunities, job placement programs, as well as assistance in the process of obtaining justice.

We are so thrilled to be releasing this collection alongside Black Women in Motion as the beginning of a long-standing relationship with such an amazing organization. We plan to donate 50% of The Pink Label’s profits to Black Women in Motion’s Black Youth Employment Assistance Program (BYEAP) to help fight racial discrimination and sexual violence. 

We hope you will join us in supporting this amazing organization by visiting their website blackwomeninmotion.org and following them on instagram @blackwomeninmotion. We are so excited to begin this partnership with them and are so excited to see our 437 babes rocking The Pink Label sweatsuit in support! 

All About The Pink Label Sweatsuit

Pictured: @nitsanraiter in The Pink Label- Sweatsuit in Candy

With the addition of this sweatsuit as 437’s newest apparel drop, it’s safe to say our days of searching for the perfect loungewear set are over. Using our ultra-popular swimsuit colour Candy as inspiration, The Pink Label is sure to be one of the coziest and cutest additions to your wardrobe. 

Made with a classic soft fleece, we made sure this sweatsuit will make any girl feel just as confident as she would in one of our meticulously cut bikinis. Designed to have a slim fitting top and equally flattering joggers with a drawstring waistband, The Pink Label sweatsuit will have you lounging in comfort without sacrificing the ultra-flattering style we are known for. Whether you want to wear this set around the house, on a coffee run, or while making a tik tok destined to go viral, we know The Pink Label will give you that extra bit of comfort and confidence. 

We are so excited to see our 437 babes in The Pink Label and to support Black Women in Motion, so be sure to tag us on Instagram @437 in your new set. Until next time babes xx

Shop The Pink Label and more at Shop437.com (Previously known as 437 Swimwear)